Episode 74

Published on:

15th Oct 2021

Episode 74: Damiana

Episode 74 features Guaucura Liqueur de Damiana, an herbal liqueur from Mexico. Bottled in 750ml at 30% ABV, or 60 proof, it retails for $30.

Enjoy this episode with a Damian Margarita (just replace the triple sec with Damiana).

Damiana's official website: https://www.damiana.net/

Brief Historical Timeline:

  • 1960s - Damiana liqueur is imported into the USA
  • 1990 - The spirit is "rediscovered" on a Spring Break trip to Los Cabos, Mexico
  • 1991 - The Damiana Importing Co. is formed, bringing the liqueur back to the USA

Key Cocktails:

Legend has it the first margarita was made with Damiana!

The brand suggests you try it frozen (put the bottle in the freezer, the liquid won't freeze solid due to the alcohol content). Also, try Damiana in a margarita, mix as you normally would, substituting Damiana for the triple sec/


My thanks to Jim Mcarthney, CEO of Damiana Importing Co., for speaking with me for this episode.

The Drunken Botanist by Amy Stewart

Wikipedia Article on the Damiana Plant

Chilled Magazine Reference

Los Cabos Guide Reference to Damiana

LA Times Article Mentioning Damiana

YouTube Video about Damiana (in Spanish)

Contact Information:

Official show website is: www.liquorandliqueurconnoisseur.com

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About the Podcast

Liquor and Liqueur Connoisseur
Podcast dedicated to drinking, discussing, and discovering the world of distilled spirits.
Liquor and Liqueur Connoisseur is a podcast for anyone that enjoys distilled spirits!

Built on the premise of drinking, discussing, and discovering the world of distilled spirits, each episode features consistent tastings and much more. The featured spirit's backstory is covered, including history of production, marketing, availability, notable events for the spirit, as well as personal stories on enjoyment.

This podcast features new episodes at least weekly, and is the work of host Matt Birchard, who created the podcast as a way to keep a new year's resolution to himself - which was to drink more!

So enjoy each episode whenever you have time, but it's recommended you enjoy a liquor or liqueur during the show!

About your host

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Matthew Birchard

I'm a fan of distilled spirits, and marketer by trade. Native of Portland, Oregon, USA.