Episode 59

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Published on:

2nd Jul 2021

Episode 59: Evan Williams Black Label

Episode 59 features Evan Williams Black Label, a Kentucky Straight Bourbon Whiskey. The bottle for the tasting is 750mL at 43% ABV, or 86 proof and sells for about $12.

Enjoy this episode with a pour of Evan Williams neat, or on the rocks.

Evan William's official website: https://evanwilliams.com/

Brief Historical Timeline:

  • 1783 - Evan Williams, the man, starts a commercial distillery in Louisville, Kentucky, claimed to be the first to do so
  • 1935 - Heaven Hill Distillery is started by some distillers and an outside group of investors
  • 1957 - Heaven Hill introduces the Evan Williams brand, paying homage to Kentucky's first distiller
  • 2003 - The 7 year age statement on Even Williams Black Label is dropped
  • 2004 - The proof is reduced from 90 to 86 on Black Label
  • 2019 - Sales reach 2.3 million 9-liter equivalent cases, making Evan Williams the second most popular bourbon worldwide

Key Cocktails:

Evan Williams Black Label is fine on its own, but does mix well. On hot days, try a Mint Julep:

Mint Julep:

  • 1 teaspoon Powdered Sugar
  • 2 oz. Evan Williams Black Label
  • 2 teaspoons Water
  • 4 Mint Leaves

Muddle the mint, sugar and water together in a collins or double rocks glass. Add the bourbon, then fill the glass with crushed ice. Stir and garnish with a mint sprig.

References:

Heaven Hill Distillery listing for Evan Williams

The Whiskey Jug listing on Evan Williams

The Spirits Business Sales Figures

YouTube History of Heaven Hill

YouTube Tasting so Black Label by Parker Beam

Wikipedia Article on Evan Williams

Vine Pair Article on Evan Williams

Contact Information:

Official show website is: www.liquorandliqueurconnoisseur.com

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About the Podcast

Liquor and Liqueur Connoisseur
Podcast dedicated to drinking, discussing, and discovering the world of distilled spirits.
Liquor and Liqueur Connoisseur is a podcast for anyone that enjoys distilled spirits!

Built on the premise of drinking, discussing, and discovering the world of distilled spirits, each episode features consistent tastings and much more. The featured spirit's backstory is covered, including history of production, marketing, availability, notable events for the spirit, as well as personal stories on enjoyment.

This podcast features new episodes at least weekly, and is the work of host Matt Birchard, who created the podcast as a way to keep a new year's resolution to himself - which was to drink more!

So enjoy each episode whenever you have time, but it's recommended you enjoy a liquor or liqueur during the show!

About your host

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Matthew Birchard

I'm a fan of distilled spirits, and marketer by trade. Native of Portland, Oregon, USA.