Episode 7

Published on:

22nd May 2020

Episode 7: Seagram's Seven Crown

Episode 7 needed a big 7 for it! So, I've featured a bottle of Seagram's Seven Crown. It's 40% alcohol by volume, 80 proof. The most successful American blended whiskey ever!

Enjoy this episode with a 7 & 7!

Seagram's official website: https://www.seagrams7.com/

Brief Historical Timeline:

  • 1857 - Original Seagram's Distillery founded
  • 1934 - Seagram's Seven Crown Launched
  • 2000 - Brand acquired by Diageo

Key Cocktail:

Seagram's Seven Crown is a rare spirit that has a notable cocktail named after it.

7 & 7 (this is the Seagram's version):

  • 1.5 oz. Seagram's Seven Crown
  • 5 oz. 7UP

Pour over ice. Add a lime wedge if you want to be fancy.

Get the 7UP version: here


Booze Business Blog: Seagram's 7 Crown: Then and Now

Everything 2 Mention that first alerted me to Seagram's 5 Crown

Wikipedia Article on Seagram's

Wikipedia article on Seagram's Seven Crown

Contact Information:

Official show website is: www.liquorandliqueurconnoisseur.com

Facebook: https://www.facebook.com/liquorandliqueurconnoisseur

Instagram: https://www.instagram.com/LiquorandLiqueurConnoisseur/

Twitter: @LLConnoisseur

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About the Podcast

Liquor and Liqueur Connoisseur
Podcast dedicated to drinking, discussing, and discovering the world of distilled spirits.
Liquor and Liqueur Connoisseur is a podcast for anyone that enjoys distilled spirits!

Built on the premise of drinking, discussing, and discovering the world of distilled spirits, each episode features consistent tastings and much more. The featured spirit's backstory is covered, including history of production, marketing, availability, notable events for the spirit, as well as personal stories on enjoyment.

This podcast features new episodes at least weekly, and is the work of host Matt Birchard, who created the podcast as a way to keep a new year's resolution to himself - which was to drink more!

So enjoy each episode whenever you have time, but it's recommended you enjoy a liquor or liqueur during the show!

About your host

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Matthew Birchard

I'm a fan of distilled spirits, and marketer by trade. Native of Portland, Oregon, USA.